When starting creating a film, one of the most important question to ask is Who is this for? Who is my audience? Coming of age movies usually consist of a teen or young adult going through a major change in their life, while exploring themes of growing up, resilience and maturation. In my film, the main themes are about personal growth, resilience ad immigration. It focuses on a girl who moves from Colombia to the U.S and faces various challenges while adapting to her new life, everything she was used to was left behind, her culture, father and friends. The idea of the film is to show that the protagonist overcame her struggles to reach the happiness that is seen in the opening scene. Therefore, to make this story more meaningful, it is important to understand my audience.
Target audience of the film:
- Teenagers & Young adults from ages of 12-25. I chose this audience because many teens and young adults experience major life changes and explore emotional struggles. This range of age connect with coming-of-change stories.
- Immigrants have felt out of place in a new country and struggled adapting to a new environment.Therefore, people that have experienced moving will relate to this film.
- Hispanic audience, the narration will most likely be in Spanish, narrating her current experiences and showing hints of her struggles. I am considering this decision to add more meaning, hispanic individuals will relate and mostly if they are immigrants.
- Individuals that enjoy movies of personal growth and resilience. There are a lot of people that enjoy authentic stories with messages of overcoming challenges.
I did some research and found an article of immigrant young individuals that have entered U.S schools in the past years. As immigration is increasing, this number is significant.
"More than half a million school-age migrant children have arrived in the U.S. since 2022"
"About half of recent immigrant children in 2021
were Latino and, likewise, about half spoke Spanish
at home."
"In 2021, there
were 649,000 recent immigrant children ages 5 to
17, representing 30 percent of all foreign-born children. About one-quarter of all school-age children
come from an immigrant background; among these
14 million immigrant-origin children in 2021, 85
percent were U.S.-born children with immigrant parents"
These facts of immigrant children arriving to U.S schools in 2021, shows how immigration has been increasing. Which is why I am sure that my opening film will be relatable to my audience. It will give hope for the people that are just going through this journey of moving. I want to show that even though it seems like nothing will get any better, you need to know that it will, if you have a good mindset and are willing to be positive, even if it is difficult.
My goal is to: use realistic, personal and relatable storytelling, showing victories and hints of struggles. My narration will be intimate, I will think back to what I felt at the moment of moving, with a nostalgic but hopeful tone. I want the audience feel part of the protagonist's journey.
Therefore, understanding my target audience will make my film more appealing and powerful. By focusing on young adults, teens, immigrants and hispanic individuals, I can tell a story that feels real and transmit various emotions.
- Sugarman, J. (2023, October 17). Recent Immigrant Children: A Profile of New Arrivals to U.S. Schools. Migrationpolicy.org. https://www.migrationpolicy.org/research/recent-immigrant-children
- Hesson, T., Cooke, K., & Pell, M. B. (2024, October 5). An American education: Classrooms reshaped by record migrant arrivals. Reuters https://www.reuters.com/investigations/an-american-education-classrooms-reshaped-by-record-migrant-arrivals-2024-10-05/
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